Development journalism is a part
of development communication. It is relatively a new concept emerged in Third
world countries. In the post colonial era, after World War II, when a number or
countries became independent, they observed that western media were not
interested in the development activities launched massively by developing
countries. Instead, developing countries realized that the powerful media based
on west always presented the darker side of life-such as corruption, assassination,
coups, disaster, war etc.-in their news coverage as if nothing good occurs in
these countries. This type of western-media-behavior seriously troubled
communication experts and media practitioners of the Third
World countries and enforced them to derive an alternative
communication model. As a result,
development journalism emerged in the 1960s. The concept of development journalism
was presented by Hong Kong residential British
media scholar Yalan Chaley.
Development journalism is a particular
branch of journalism that insists on the speedy transformation of a country
from poverty to a dynamic state of economic growth, and makes possible greater
economic and social equality, and the larger fulfillment of human potential.
The purpose of developments journalism is to create a sense that development
can be nobody's gift but the result of one's own labor.
Development is not only the
passage from the poor to rich or from a traditional economy to a sophisticated
urban one. Economic growth is just a part of development, not the whole.
Development, in the real sense, is not only the idea of economic betterment,
but also a great human dignity, security, justice, and equality. Development is
measured in the overall improvement of the lives of the people. Development
journalism basically focuses on:
- What is the reason behind
underdevelopment?
- Why do development efforts fail?
- How to do development?
Since development is a
multi-dimensional phenomenon, the development journalism has to cover the whole
complex and interlocking web of socio-economic activities. It should also work
for political and cultural change as per the need of the society. Development
journalism requires honest collections, intelligent processing, and interesting
presentation of news, views or any other information. Reporters need to work
more seriously to get information and skillfully so as to convince the targeted
audience.
Development journalism does not
follow the traditional concept of bad news is good news. But it does not mean
that development reporting should be one-side or propagandist. Development
mainstream should also follow the basic norms and values of superficial.
Attending only press conferences and writing some paragraphs about a development
is project or a speech of a minister on development is not enough to represent
the overall notion of development journalism. A development journalist must
seek causes and effects of activities related to developmental aspects.
Public Journalism: Public journalism,
comparatively a new concept, emerged in the United States following the 1988
presidential elections, insists on journalist ' responsibility to promote civic
commitment and citizens' participation in a democratic process. Public
journalism believes that journalists should try to improve the quality of
public life. It provides a public forum for ordinary citizens to be helped. It
contributes on identifying and resolving public problems. Scholars say that
public journalists should write and speak from the perspective of ordinary
people rather than articulating the viewpoints of political leaders.
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